Sunday, July 27, 2014

Social Media Tools

With the numerous social media tools available to get a message to multiple individuals throughout the world, it makes it so much easier to spread information.   In my opinion, the most effective would be mobile, real social syndication or RSS, and Twitter.  All of these resources have information that is immediately transmitted.  This makes it possible to share facts and information instantaneously. 
The mobile resource is a very reliable and efficient source.  It gives you the possibility of sending, receiving and viewing messages, all from your mobile phone.  These messages can be text, pictures and video.  You can also send a links to websites and have applications that the cell phone and smartphone user can look at or download from their mobile device.  I feel that this would be a great way to reach a large audience because of the possibility to send information to a vast majority with a click of a button.  There are many people with cell phones, “45% of all adults in the U.S. own a smartphone” (Mobile, 2013).
Link: https://itunes.apple.com/us/app/hiv-testing-care-services/id560141508?mt=8 This link tells the cell phone user where they can go for healthcare services.
                With RSS or real social syndication, each person that is subscribed to a website will get automatic updates sent to their emails.  This would be a good thing for websites because if there is any time sensitive information that you would like your users to know, they will find out as soon as it is added to the site.  The best thing about this source is that people can receive the latest information from websites that they are interested and all of the notifications are sent to them for free.  I chose this option because of the fact that you can always keep users updated with information at all times if they are subscribed.
Link: http://www.aidsmap.com/news/News-feeds/page/1444172/ This link gives you options of sites that you can subscribe to, to get the news of updates instantly.
                There are many different social sites that are used to get news and information to a large number of people at a time.  I believe that Twitter would be the best site because of the fact that the site is based on the updates of statuses, which can be used to inform the public.  Of course you will not be able to reach everyone but, “20.6 million U.S. adults access Twitter at least once a month” (Twitter, 2013). 
Link: https://twitter.com/pepfar This link shows the updates and statuses about women’s health and those that are dealing with AIDS.

References:

AIDS.gov. (2013). New media tools.  Retrieved from Website http://aids.gov/using-new-media/tools/index.html#tool-bookmarkingNew

1 comment:

  1. Hi Erin,

    Real Social Syndication (RSS) feeds are fantastic to keep your target audience up-to-date on the latest news and information published to a website. The only downfall is to get a persons target audience to subscribe to the RSS feed. I agree that Twitter is one of the better options to share information to a large audience and readers discovering your website in their twitter feed.

    Thank you for sharing!

    ReplyDelete